Why storytelling is a key differentiator to an organisation’s engageme...
I’d been searching for quotes about the importance of storytelling in business and the above from American businessman, author and social media guru, Gary Vaynerchuk, struck a chord.
Read more.AI certainly helps, but human-led narratives really move us
As AI continues to encroach into what we may have considered to be human-only territory, Sequel writer Matt Hoople argues for the human touch in crafting successful narratives
Read more.Sequel won a hattrick of awards at the Europe-wide FEIEA Grand Prix on...
Sequel’s work on Aviva’s Making It Click campaign was recognised in the Best Overall Campaign class, while we picked up Best Magazine/Newspaper for White & Case’s Reporter Quarterly.
Read more.Tackling the Thames Path for The Ben Kinsella Trust
We took on 28km of the Thames Path to raise money for anti-knife crime charity, The Ben Kinsella Trust. Find out how we did…
Read more.Make your line managers your Internal Communication MVPs
Recent employee research shows line manager communication is still the most popular channel but it isn’t working effectively. Becky Leonard outlines the key issues and solutions to manage the gap.
Read more.New Internal Communication Index report reinforces the value of line m...
Our Sequel Insight team was intrigued to read the new IC Index report this morning, particularly as its findings reflected many of our experiences from recent client work.
Read more.AI: the one tool to rule them all?
As the debate around AI continues, Sequel’s Head of Insight Paul Jones asks how can communicators and organisations avoid AI’s pitfalls, while making the most of its benefits?
Read more.Let’s all help tackle knife crime
The annual event, which is organised by Sequel’s chosen charity, the Ben Kinsella Trust, aims to raise awareness of the tragic consequences of knife crime and encourage positive action to prevent it.
Read more.Exciting new chapter in our Sequel story
EOTs have a number of proven and successful benefits for businesses including improved talent retention and recruitment, and in driving innovation and business growth.
Read more.Milestone moment for emailer
It’s not often these days that a regular corporate newsletter makes it to 100 issues but that’s the milestone recently reached by the emailer for employees at leading funeral provider Dignity.
Read more.